Top 10 Drag-and-drop Email Builders in 2024

There are plenty of email builders out there, and the number is constantly growing so it's better to focus on the main ones. Same as the Top 8 principles of any gamified mobile application. So here are a few factors you should consider to choose the right software from the first try:

• Ease of use. Look for a tool with a user-friendly interface, convenient navigation, and no steep learning curve.
• Template variety. If you don’t have infinite designer resources in your team, this point is crucial. A good selection of pre-designed templates can both save time and provide inspiration for your campaigns.
• Design flexibility. Make sure the builder supports responsive design. This way, your emails will look good on any device.
• Custom blocks. The ability to save and reuse content blocks will be especially beneficial if you send emails with a similar layout.
• Compatibility. Ensure that emails designed in the builder render correctly across various email clients.
• Cost. Search for a tool that offers a free trial or a freemium version to test the builder before committing financially.

Blocks is an email builder that simplifies the creation and customization of emails through its intuitive drag-and-drop interface and a variety of pre-designed templates.
Key features:

• user-friendly interface for effortless email creation
• plenty of customization options
• AI Assistant for image and text generation
• clean code without unnecessary elements
• template gallery with 150+ ready-to-use templates

Free version: available, no features are hidden behind a paywall.
Prices start at: $20.

Stripo is an email design platform that enables users to create and customize email templates using an extensive template library and advanced design features.
Key features:

• 1,500+ templates in the gallery (Free and Premium)
• ESP integration
• brand kit generator
• AI writing assistant to work on email content

Free version: available, however, users should have a paid account to use Premium templates.
Prices start at: $15.

Beefree is a versatile email design tool that offers collaboration features, enabling teams to work together seamlessly on email designs in real time.
Key features:

• step-by-step onboarding process
• 1,500+ ready-made templates (Free and Premium)
• multiple workspaces with individual customization options
• language localizations (paid plans only)

Free version: available, but the amount of features is limited. There’s also a free trial for paid plans.
Prices start at: $30.

TOPOL.io is an email builder that provides a highly customizable design experience with advanced visual tools and real-time collaboration capabilities.
Key features:

• 150+ ready-to-use templates (Free and PRO)
• unlimited test emails
• intuitive interface
• saved custom blocks to speed up the process

Free version: available, but the number of features is very limited. However, a 14-day trial period is offered for PRO and Team plans.
Prices start at: $15.

Unlayer is a flexible email editor that allows users to create responsive emails using robust customization options and seamless integration capabilities.
Key features:

• 1,000+ pre-designed email templates (Free and Premium)
• separate editing features for desktop and mobile versions
• free stock photos from Unsplash, Pexels, and Pixabay
• dynamic content (on the Team plan only)

Free version: available, with a limited number of features. There’s also a 14-day free trial to check out the tool.
Prices start at: $20.

Chamaileon is a collaborative email design platform that offers advanced customization and seamless teamwork features, allowing users to create high-quality, responsive emails.
Key features:

• 24/7 customer support
• assigned user roles for teamwork and client approval
• real-time collaboration similar to Google Docs
• unlimited test emails

Free version: available.
Prices: available only after a call.

Postcards is an email design tool that offers a modular system, real-time collaboration, and a vast library of customizable components for email production.
Key features:

• Figma, Outlook, and Chrome Gmail Plugins
• Figma-oriented interface and features
• online image hosting
• custom fonts that users can upload for further work

Free version: available.
Prices start at: $19.

Klaviyo's email builder provides advanced personalization, easy drag-and-drop design, and seamless integration with e-commerce platforms for crafting effective email campaigns.
Key features:

• dynamic product feed
• 100+ ready-to-use email templates
• subject line AI generator
• connection to Klaviyo ESP

Free version: available.
Prices start at: $45 (includes 15,000 monthly email sends).

Mailersend's email builder offers a user-friendly drag-and-drop interface, customizable templates, and collaborative features for creating professional and engaging emails.

Key features:

• natively responsive templates
• 90+ pre-made blocks of various types (content, special, E-commerce, blog & social)
• 100+ pre-designed email templates
• auto-generated plain text versions of emails

Free version: available, as well as a free trial.
Prices start at: $30 (includes some ESP features).

Tabular's email builder enables users to design professional, responsive emails with its easy-to-use interface and robust customization features.

Key features:

• unlimited number of guests, members, and teamspaces
• access to all pre-designed templates
• convenient dynamic content editing
• cloud image storage

Free version: available.
Prices start at: $29.

Now that you know what makes a perfect drag-and-drop email builder as simple as the described solutions and what tools are among the ones to try, it’s time to make the decision. Rely on the features most important for your business and you’re all set: any builder from the list will be a good place to start your email journey!

To stay ahead, learn more about customer-related business in 2024.